PHOTO: Cuneyt Akeroglu
Cold As Ice
It’s the second month of the year, and while some of us look forward to February’s “faux-lidays”—we’re looking at you, Valentine's Day— others feel like we’re prisoners of the cold temps and whether that furry little f*cker is going to see his shadow.
Don’t let the blistery blahs get ya down. We’ve got the cure for your cabin fever (no, not more cowbell) with our list of inspirations to get you out of your rut.
Shout out (and champagne bottle pop!) to our client Leslie Rodriguez for announcing her rebrand and launching her new website.
Starting with our signature Deep Dive, Leslie found clarity as we established a fresh strategy for her photography brand. She then commissioned Editor's Edge to complete a full rebrand, including logos, messaging, and a website.
Our goal? Create a new brand that is sleek, sophisticated, and spirited — just like Leslie herself.
The tagline for the homepage, "Pushing past the expected to capture the exceptional," also became our collaborative mantra as we designed a contemporary logo and a bold website to showcase the energy of her work.
With fresh eyes and an open mind, Leslie delivers a classic aesthetic with a scroll-stopping twist. The custom copy reflects her welcoming personality and purposeful approach, evident in each image she creates, from chic weddings to luxury retreats around the globe.
A photographer and performer, Leslie is a multifaceted artist whose dedication to the process is paying off big time!
She summed it up best on Instagram:
“I have always believed in the power of a photograph, and this process has taught me to believe in the power of excellent branding, communication, and representation in a market. I cannot thank Kristi with @editorsedge enough for her tireless efforts to bring this vision to life, @amandadonahophotography for making my brand photo dreams come true, and @houseofjoy.co for making me look sharp for my brand photos. It takes a village, and I do love mine!”
Want a little lesson in fashion herstory? The Costume Institute's exhibition entitled Women Dressing Women showcases the creativity and artistic legacy of women fashion designers from the Met’s permanent collection.
From emphasizing the feminine form to incorporating menswear, the exhibit highlights the vision of these incredible talents who were previously overshadowed by their male counterparts (story of our lives, right ladies?). The display runs through March 3rd, and features celebrated designers, new voices, and forgotten histories from the early twentieth century to the present day.
Whether you’re a pro from way back or a bunny sipping cocoa in the lodge, skiing is definitely a vibe. No one depicted the thrill and beauty of the sport quite like acclaimed ski and snowboarding filmmaker Warren Miller.
Through a distinct blend of breathtaking cinematography and witty narration, he perfectly captured the camaraderie and joy of the mountain.
Our après ski suggestion? Cozy up with a hot toddy, dig into Miller's archives, and watch some retro fun by the fire.
PHOTO: Landon Nordeman for CNN
Looking for a decadent Galentine’s Day gift to give to your favorite ladies? We love the unique twist on a classic box of chocolates from Chef Jaques Torres. A James Beard Award winner, former Executive Pastry Chef at Le Cirque, and lovable head judge on Netflix’s Nailed It!, Chef Torres is synonymous with edible art.
Chef Torres’ brand of goodies, Mr. Chocolate, offers a wide variety of delicious treats, from bonbons and caramels to a slew of unexpected chocolate-covered confections, including Cheerios, and cornflakes.
February can be tough: the shine of the new year has worn off, and our resolutions are feeling more like a distant memory. Then, right on cue, a bad case of the business blues sprinkled with a little self-doubt enters the chat.
Just like a kid on the playground pulling off flower petals to decipher true love, you might find yourself thinking I Love It, I Love It Not when it comes to your biz. We’ve been there before, and this throwback Letter from the Editor is the perfect read for when you’re feeling more lousy than lovestruck.
Heading to the best new commercials and free concert event of the year (AKA the Superbowl) and want to learn how to make the perfect tray of nachos?
In collaboration with Epicurious, chef and Youtuber Andrew Rea, AKA Babbish, breaks down the fine art and discerning science behind making a nacho ordinary snack. 😉
From choosing the right type of tortilla chip that won't crack under the pressure of all those toppings to deciding which cheese is the ooey-gooey-ist, Babbish is covering all the delicious bases.
Want to spread the word about an inspiring gallery show? Binging a series everyone should be watching? Launching a new program? We’re on the lookout for all things interesting and inspiring to feature in upcoming editions of The Edit.
Got an idea to keep our readers on the Edge of their seats (see what we did there?)? Tell us about it!
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