October 2021 Issue
You know that part of a horror movie when you hear the slow chill-inducing creeeeak of an opening door? No one is quite sure what's coming next, then BOOM! Things start gettin' crazy, and everyone freaks the eff out. Well, that is what October feels like to me, and I’m suspecting for a lot of you, too.
One minute we’re all having a lovely summer at the lake house, and next thing we know, it’s mother-jumping October – the start of Q4 and almost the end of the year! We start becoming possessed by evil thoughts or question if our businesses were built on cursed burial grounds. They're heeeere, the undeniable sense of fear and panic.
Where does it come from? Why do we feel like this?
My guess is it stems from doubting previous choices, the uncertainty of the future, or the overwhelm of moving fast, but not necessarily forward. So, how does one keep their head from doing a full 360 to fight off fear and become a horror movie hero?
We have two options. We can say F– F*ck E–Everything A–And R– Run, or we can F– Face E–Everything A–And R– Rise (I wish I could take credit for that, but I saw it on a sidewalk chalkboard.)
Here's the thing, October shivers are signs that it’s time to consider changes, refocus, and start getting comfortable with the uncomfortable. Embrace your fear and use it to keep pushing forward.
Or, as I classily like to say; "You’re not growing as a person unless you put yourself in a situation where you want to 💩 and 🤮 at the same time!" So, go grab the nearest blunt object, jump out of hiding, and face the October fright like the vampire slayer I know you are!
PS – My inner teen spirit is trying to keep its cool as I prepare to head out to the birthplace of grunge! Join me and WIPA Seattle for a night of networking and knowledge at the new Lotte Hotel on November 16, 2021. I’ll be presenting “The Blueprint to a Stand-Out Brand,” an informative session on core values, unique selling points, target market, messaging, and style. Oh, and there may or may not be some flannel and Doc Martens packed in my suitcase!
PPS – Hey, you! Yeah, you - the one half-sitting at your scattered desk while notification bells never stop ringing on your phone. It's time to starve your distractions and feed your focus. How? DOWNLOAD our killer time blocking schedule and roster of batch tasking ideas to keep you on track. You'll be filled to the gills with focus in no time!
