September 2021 Issue


January may get all the hype, but September will always feel like the New Year to me. It's probably because teachers surround me; my father, sister, husband, and in-laws are all teachers (I like to consider myself an educator as well ...just swap out book bags for swag bags). Don't get me wrong, I had an interesting summer of further improving my work-life balance skills. (Read: Teacher husband and school-age children continuing to invade my home office area balanced with sipping cocktails, on the porch.) But, September is time to fold up the sun chair and for the “keep the boat afloat” mentality to transition to the “back to school” mindset (Read: Research, reevaluate and reorganize).

We all have high school memories, some good, some bad, and some most likely mortifying. When I look back, I am amazed at how organized and productive our days were. A class schedule, neon Trapper Keeper, and a ringing bell kept all of us (ok, most of us) in line for fear of detention. Now we half-sit at our scattered desks while notification bells never stop ringing on our phones. Instead of focusing on a single subject, our concentration is pulled in a million different directions. We hop from our virtual spin class to emailing clients to posting a poll on Instagram Stories all within the same 45-minute period.

As I get my 🍑 back to in-person class this semester, I took a page from my teacher squad’s book by creating a syllabus to success (Read: Kickin’ it old school with a killer time blocking schedule and a smart-a** roster of batch tasking courses to fill it in with). Let us not forget what was once called Algebra - we now call balancing our QuickBooks.

I know running all aspects of a business (especially marketing yourself) can feel just as mortifying as high school. I also know you're an A+ student with a gold star drive, so I’m gonna be that cool chick in class and let you copy from my notebook.

Break the ice with our pop quiz to download my kickass Class Schedule with Course Roster - you'll be "Rollin with the Homies” to the head of the class in no time. Cher Horowitz would be so proud!

PS – We’d like to welcome all our new industry friends to the cool kids' lunch table, where we’re serving up fresh insights and hot tips to sharpen your brand and elevate your business up a level…or three. 😎 If your schedule is full and you need to drop this, you can click the unsubscribe link below…but don’t come crying to us when the FOMO kicks in!

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